Curuzú Cuatiá
The identity of the first hometown.
Project

Visual Identity Design - Year 2018.

Team

Epimedia Estudio.

Deliverables

Tagline, Logo, Brand Universe.

Context

Curuzú Cuatiá is a town in the state of Corrientes, with more than 200 years of history, values and traditions that are told in many ways. It is the first native town -founded by Manuel Belgrano- and it is also known as a "branch of heaven".

Challenge

To propose a brand identity that represents the spirit of the city, highlighting its values and being able to transmit them including in its identity, distinctive elements of the town.

Approach

A brand that highlights the historical importance of the heraldry of the city, using the colors of its flag and transmitting the history and culture through representative elements of the city.

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