La Reina Corrientes
Packs with their own flavor.
Project

Snacks Packaging Design.
Year: 2020 / 2021

Team

Epimedia Estudio.

Deliverables

Packaging

Challenge

With the idea of deepening the conversation with the consumers of La Reina Corrientes, which offers fresh and quality products, bringing bread to the table of Corrientes, or invoices, chipacitos or specialties to share in the rounds of mate and also offers tender meats and of extraordinary flavor, which represent the true Argentine flavor, we were required to develop different packs for its family of snacks.

Proposal

We designed a family of shapes that are different enough to understand the variation between products but familiar enough to understand that they are part of a whole, of a line of products that grows day by day and that poses its own challenges, the objective of capturing the flavor in each of its packs and presentations.

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